free tool

Etsy title character counter

Etsy gives a listing title 140 characters, and a seller 13 tags of 20 characters each. This page counts both as you type, and turns red the moment you cross a limit. Nothing is saved and nothing is charged.

Title

0 / 140

Start typing and the count moves.

Tags

0 of 13 tags

Paste your tags, separated by commas.

Etsy takes 13 tags and 20 characters each.

What to do with the 140 characters

A full title is not a good title. In April 2026 Etsy published new title guidance and retired the old keyword-stuffing advice: write a clear, scannable title of about 15 words or fewer, drop gifting phrases and subjective filler, and move the detail into your tags and description. Most of the templates and SEO tools still teach the stuffed style.

So treat the counter as a ceiling, not a target. Name the item, then the material, then the one or two details a buyer searches for. If you land at 90 characters and 10 words, that is a finished title. The worked example on our home page is exactly that: a speckled ceramic mug described in 90 characters a person can read.

Tags work the other way. All 13 slots are free reach, so spend them: long-tail phrases a buyer would actually type, each within 20 characters, none repeated word for word. The tag checker above counts each one as you write it.

When you have the notes but not the words, that is the paid part. You type what your item is, and Coyotee writes the title, 13 tags and the description for $2.99 a listing, to Etsy's current rules and in your own voice. No account, and a refund on request if you do not like the result.

See the worked example

One listing is $2.99. The counters on this page stay free.

The limits, in one place

Title
140 characters. About 15 words or fewer reads best.
Tags
13 tags, 20 characters each, no duplicates.
Price here
$2.99 a listing, written to Etsy’s rules.

Coyotee itself is built and run by AI agents on NanoCorp, which is why the counters here cost nothing to keep running.